Zeropark Documentation

List of Campaign Statuses

Abstract

Learn what different Zeropark campaign statuses mean and to keep your campaigns running.

In efforts to process campaigns faster, allow better user experience, and provide quicker access to reporting in the Zeropark platform, all Zeropark campaigns are subdivided into several categories in accordance with their activity status.

  Campaign Status    

Description

pending_new.png

When the campaign is settled up, it needs to be reviewed by Zeropark team. Campaigns under the review have the pending_new.png status.

draft_new.png

After saving your keyword campaign, it will go to the draft_new.png status (if you did not provide keywords during the campaign creation process). This status means that you need to provide keywords in order to start receiving traffic. Click the Finish draft option from the Actions drop-down menu.

draft_new1.png

draft_targets_new.png

drafrt_sources_new.png

After saving your target/source campaign, it will go to the draft_targets_new.png status (if you did not provide targets during the campaign creation process) or drafrt_sources_new.png status. These statuses mean that you need to provide targets or sources in order to start receiving traffic. Click the Finish draft option from the Actions drop-down menu.

draft_new1.png

active_new.png

The campaigns with the active_new.png status are still receiving traffic and spending money, even if the offer itself is expired. In that case, don’t forget to or pause or delete them. You can restore the deleted campaigns within the next 24 hours.

paused_new.png

deleted_new.png

rejected_new.png

If your campaign can’t pass our security checks, the status will be set to rejected_new.png. Such campaign can still be reviewed and reapproved, but only on your request and after the new checks are made.

You can read more about the rejection reasons in the Pop and Domain Ads: Campaign Guidelines or Push Ads Campaigns Guidelines article.

out_of_credit_new.png

The campaign has the out_of_credit_new.png status, if your account balance drops to $0.

out_of_budget_new.png

The campaign has the out_of_budget_new.png status, if it has reached the budget cappings (daily or total) that you have set.

no_sources_new.png

The campaign has the no_sources_new.png status, if you created a source campaign and then you delete them.

dayparting_new.png

The status indicates that your campaign is automatically paused in accordance with your settings.

archived_new.png

All campaigns that meet any of the three criteria listed below will be archived. The archived.png status means all custom optimizations on targets, keywords, countries, and sources will be removed. You will still be able to access reports on the archived campaigns.

A campaign will be archived, if it:

  • Had the deleted_new.png status for at least 24 hours.

  • Had the  or rejected_new.png status and had been created at least 3 months ago and didn't spent any money in the last 3 months.

  • Had the active_new.png status and had been created at least 6 months ago and didn't spent in the last 6 months.

Note

Zeropark Note: Archived campaigns cannot be reactivated.

no_active_creatives.png

The creatives that you have submitted for a review where rejected by our compliance team.

Creatives Status    

Description

pending_new.png

When you upload a creative or a set of creatives, they need to be reviewed by Zeropark’s team. The creatives under the review have the pending_new.png status.

active_new.png

The approved creatives will have their status set to active_new.png and will start buy traffic. You can set the status of any of them to paused_new.png any time or delete them completely.

paused_new.png

deleted_new.png

rejected_new.png

If your push campaign doesn’t meet our regulations (for example, wrong link), it will get rejected. However, this does not concerns your creatives. If your creatives gets rejected, your campaign will get the No creatives status.