Zeropark Documentation

List of Campaign Statuses

In efforts to process campaigns faster, allow better user experience, and provide quicker access to reporting in the Zeropark platform, all Zeropark campaigns are subdivided into the several categories in accordance with their activity status.

  Campaign Status    



When the campaign is settled up, it needs to be reviewed by Zeropark team. Campaigns under the review have the pending.png status.


If you have any problems with the campaign’s setup, the campaign status will be set to draft.png which serves as a signal for you to review your settings and update them. This happens when you create target, source or keywords campaigns and do not add targets, sources or keywords after creating a campaign. Click the Finish draft option from the Actions drop-down menu.



The campaigns with the active.png status are still receiving traffic and spending money, even if the offer itself is expired. In that case, don’t forget to or pause or delete them. You can restore the deleted campaigns within the next 24 hours.




If your campaign can’t pass our security checks, the status will be set to rejected.png. Such campaign can still be reviewed and reapproved, but only on your request and after the new checks are made. You can click the question mark icon to learn more about rejection reasons.


You can read more about the rejection reasons in the Pop and Domain Ads: Campaign Guidelines or Push Ads Campaigns Guidelines article.


The campaign has the out_of_credit.png status, if your account balance drops to $0.


The campaign has the out_of_budget.png status, if it has reached the budget cappings (daily or total) that you have set.


The status indicates that your campaign is automatically paused in accordance with your settings.


All campaigns that meet any of the three criteria listed below will be archived. The archived.png status means all custom optimizations on targets, keywords, countries, and sources will be removed. You will still be able to access reports on the archived campaigns.

A campaign will be archived, if it:

  • Had the deleted.png status for at least 24 hours.

  • Had the paused.png or rejected.png status and had been created at least 3 months ago and didn't spent any money in the last 3 months.

  • Had the active.png status and had been created at least 6 months ago and didn't spent in the last 6 months.


Zeropark Note: Archived campaigns cannot be reactivated.


The creatives that you have submitted for a review where rejected by our compliance team.

Creatives Status    



When you upload a creative or a set of creatives, they need to be reviewed by Zeropark’s team. The creatives under the review have the pending.png status.


The approved creatives will have their status set to active.png and will start buy traffic. You can set the status of any of them to paused.png any time or delete them completely.




If your push campaign doesn’t meet our regulations (for example, wrong link), it will get rejected. However, this does not concerns your creatives. If your creatives gets rejected, your campaign will get the No creatives status.