Using HTTPS

If you don’t use HTTPS in your campaigns, you might not be aware of the fact that you limit your performance with major web browsers. The "not secure" notifications prevent visitors from completing the action you would like them to take. Especially on mobile, where the message is much more visible.

Please remember to use SSL in your domains. If you already do that or plan to, make sure your entire redirect path is encrypted with SSL. Otherwise, the users will be displayed a ‘leaving safe connection’ message and you’ll risk part of them leaving your funnel.